MPH resources
for marketers

The way people search for information is changing, and so must the way we write. In 2025, one of the most powerful tools in a marketing...

Author: Sarah Powers, Senior Copywriter, MPH Copywriting To optimise your content for AI to recommend, you must focus on ten areas that...

"TikTok is the accelerant, not the fuel." Sarah Powers Your content is the fuel, and it needs to be niche (specific). Social media...

You’ll learn how to use content freebies to build your email list. "One Day. Two Links. 785% Increase in Conversions." Backlinko As you...

Marketing is confusing these days. It is. Even for those of us who have worked in it for years -- I mean, the word 'omnichannel', for...

As a marketer, business owner, or agency director, you'll feel the pressure of keeping up with new trends, and it's tough to process...