MPH Copywriting has been providing support to the recruitment industry for over ten years. The majority of recruitment agencies have large sales teams and less resource for admin and marketing, which is why a copywriting and marketing plug-in resource is so useful.
You'll also find that we know how to target hiring managers. You'll no doubt be inundated with candidates, but how do you get the vacancies without pitching prospective CVs? We target hiring managers with a user journey, which includes gated content (inbound content) to capture leads for you.
Why choose us for recruitment copywriting and marketing support?
You will receive the high-quality copy that establishes you as an authority.
All copy will strictly adhere to your brand guidelines.
We take a deep dive into who your customers are, so the copy solves their challenges and engages them.
We use a simple but effective briefing document -- so you get great copy first time.
SEO-optimised copy to increase organic search with the use of keywords and H tags.
A structure that engages and encourages the reader to stay on the page.
Catchy headlines, subheaders, and social media copy to increase the click rate.
Ability to create everything from top-of-the-funnel content to bottom -- from blog to gated eguides.
Creation of copy derivatives (social and email sequences/automation).
Here's a recruitment content project that we've worked on recently:
Asset: White paper.
Task: Capture leads from hiring managers.
How: We created a white paper that shares insights from financial crime change management professionals and highlighted the importance of the role today.
The asset adds value within the industry, carries gravity, and provoked thought -- hiring managers wanted to read it.